Czech Dream

Czech Dream

2004
1h 30min

Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?

Czech Dream

Storyline

Two students from the Czech Film Academy commission a leading advertising agency to organize a huge campaign for the opening of a new supermarket named Czech Dream. The supermarket however does not exist and is not meant to. The advertising campaign includes radio and television ads, posters, flyers with photos of fake Czech Dream products, a promotional song, an internet site, and ads in newspapers and magazines. Will people believe in it and show up for the grand opening?
    Released
    6/3/2004
    Runtime
    1h 30min
    Director
    Revenue
    $17,393
    Genre
    Status
    Released
    Language
    Czech
    Production
    FAMU, Hypermarket Film, Cinemasound, Studio Mirage, Česká televize
Cast
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